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Workshops & Seminars

08October

Social Media Basic Marketing

Location: Dunfermline When: 09:30 to 12:30 This course introduces delegates to social media for business and explains how it fits in with their overall marketing strategy.This course introduces delegates to social media for business and explains how it fits in with their overall marketing strategy. Find out how to identify the best choice for your business, work out what sort of content to post and how to measure the effectiveness of your efforts."

09October

Advertising with Social Media

Location: Dunfermline When: 09:30 to 12:30  Want to quickly build a relevant fan base or an active email list? Want to generate sales straight away?If the answer to these questions is yes, you should consider using paid social media advertising to help supplement your organic activities, in order to achieve your business objectives.Social media advertising is becoming increasingly popular with businesses and recent research shows that this trend is set to continue, as paid social media is being seen as an essential part of a coordinated social media strategy.

10October

What to Think About When Creating a New Website - DigitalBoost

Location: Glenrothes When: 09:30 to 12:30 This workshop will take you right from the beginning in curating your business website. From the need to determine website objectives, the importance of knowing who your audience is, setting clear calls to action and creating engaging content to measuring success. It will help you start to create your brand’s visual identity online, your site’s blueprint and how you can structure your site map. You will learn what’s involved in registering and maintaining your site content and options for hosting it.

14October

Bookkeeping

Location: Dunfermline When: 09:30 to 12:30 This workshop will explain:    what financial records are needed    the broad principles and procedures of accounting systems    how to choose accounting systems – both manual and computerised    which financial statements and statutory returns are relevant to your business    different accounting periods and financial years    how to use financial records for monitoring the financial state of your business    cash flow forecasting, profit and loss statements as well as what they should contain

15October

WordPress for Beginners

Location: Glenrothes When: 09:30 to 12:30 Introduction to WordPress, creating a site using a standard WordPress theme. This course will cover the basics of creating a simple WordPress site including a blog, additional pages and navigation. We will also look at the minimum security requirements to keep your site safe.Requirements:This course assumes that you already have a WordPress website, it does NOT cover installation as there are too many variables. Most hosting companies offer a simple, one-click WordPress installation.

15October

An Introduction to Running Your New Business

Location: Dunfermline When: 14:00 to 15:00 An informal session where you can find out more about starting up in self employment.  What you need to know, who can help and what services can you access.  In 1 hour you can find the answers to these questions and meet others who are in the same situation.    

15October

Start Up - Business Planning, Finance, Marketing Workshop

Location: Dunfermline When: 18:00 to 21:00 This workshop covers the business planning process including how to prepare your business plan, produce a cashflow forecast and find out what sources of finance are available. You will also find out about marketing, how to identify your target customers, the strengths and weaknesses of your competitors and how to carry out basic market research. You can book this event Online or call 01592 858333 to reserve your place

17October

Social Media Advanced Marketing

Location: Dunfermline When: 09:30 to 12:30 This course takes the experienced social media user to the next levelThis course takes the experienced social media user to the next level. From examining a wider range of social media channels, assessing social media management tools through to monitoring your competitors. You’ll also find about the metrics you should be watching and get top tips on the rules you shouldn’t break.

23October

Business Expenses and Capital Allowances

Location: Dunfermline When: 09:30 to 12:30 Find out what allowable business expenses are and how to work out your tax allowances. How to recognise the most common types of allowable business expenses, the different ways to work out your motoring expenses and the capital allowances for cars, other vehicles and equipment.

24October

LinkedIn for Business (Intermediate) - Digital Boost

Location: Glenrothes When: 09:30 to 12:30 LinkedIn can be an incredibly powerful - and profitable - business tool. Like any tool, you have to learn how to use it, and this workshop gives you expert guidance. You’ll create a LinkedIn strategy to supercharge your business via marketing and brand promotion initiatives.You’ll learn when to use personal and company profiles and how to optimise them for maximum visibility. Content is king these days, and we’ll show you how to plan and produce captivating content that enriches your brand.