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Our Experts' Insight

Our Experts' Insight section provides business owners with a bank of educational and informative articles from some of Fife’s leading consultancy practices and businesses intended to share their expertise and offer hints and tips to help you grow your business.

Sound advice for your business, no matter what size it is

Stuart Robertson, Creative Director,Granite Creative Productions

You’ve spent hours, if not years on the creation of your own business. You’ve agonised over your logo, the colour, the font, the style. 

Your business cards look smart, with your logo embossed and the easy URL stands out perfectly. 

Your website gleams, it’s just the right mix of passion from yourself and what it is your target audience needs to know. Your business is ready to open to the market place… 

But there’s one side to a business brand that is often over-looked and this can be costly…

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Where will the inspiration for your next innovation come from?

Petros Georgopoulos, Director,PG's Tips Ltd

And what could growth possibly have to do with it?

Have you ever felt that progress comes in batches?  At some point in time someone has a brilliant, life-changing idea or invention.  What follows is an avalanche of innovations that evolve the original idea in continuously diminishing marginal returns.  In the end, even the entrepreneur who has delivered yet another app or yet another gin flavour, would feel a degree of disenchantment.

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5 Tips To Help You Avoid A Cyber Attack

Wynn Jones, Director,Praetorian Security Ltd

To make the UK a safer place to conduct business online, the Government have developed a “Cyber Essentials” scheme.

Designed to provide guidance on basic technical security controls, the scheme identifies what an organisation needs to have in place to help defend against unsophisticated internet-borne threats.

So, if you use any internet connected devise such as a desktop PCs, laptop, tablet and smartphone or an internet connected system ie. email, web and application servers, you should take a look at the 5 tips listed below.

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Increasing Profit Without Spilling Blood, Sweat & Tears

Gaynor McIntyre, Business Consultant,Condies Strategy

Increasing profits – What exactly does that mean?

Simply put - more blood sweat and tears. 

Most business owners have already been through the mill, working ludicrous hours, rarely seeing their kids, working weekends and with their business constantly on their mind. As for holidays, well what are those? 

If increased profit means a lot more slog, pressure and hassle then who really wants that?

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