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Workshops & Seminars

10November

An Introduction to Running Your New Business- Webinar

Location: When: 18:00 to 18:30 A short, informal session where you can find out more about setting up your own business and becoming self-employed.  Find out how to set up your business, any legal requirements that you may need to put in place and identify any resources you may need. We’ll provide a quick overview on the key services Business Gateway Fife offers and hopefully help you make the decision as to whether self-employment is right for you and what the next steps will be.  

14November

Marketing Your Business - Webinar

Location: When: 09:30 to 11:30 This webinar will help you create a realistic marketing plan. It is designed to improve how you market your business and increase sales.

15November

WordPress Intermediate- Webinar

Location: When: 09:30 to 11:30 On this course we look at selecting and installing themes, security in more depth, extending your WordPress site functionality by selecting and installing plugins, search engine optimisation, Google Analytics, contact forms. Requirements:This course assumes that you already have a WordPress website and that you have a good knowledge of the basic functions covered in the WordPress for Beginners course.  Please note: A link and any further information you require to access the webinar will be

16November

Business Expenses and Capital Allowances- Webinar

Location: When: 09:30 to 11:00 Find out what allowable business expenses are and how to work out your tax allowances. How to recognise the most common types of allowable business expenses, the different ways to work out your motoring expenses and the capital allowances for cars, other vehicles and equipment.  Please note: A link and any further information you require to access the webinar will be included in your booking confirmation email. Please log on in plenty of time to enter your details at the start of the session.

17November

Social Media Insights- Webinar

Location: When: 09:30 to 11:30 Learn the basics of social media analytics and a better understanding how effective your social media posting is. Please note: A confirmation email including the link to join the webinar will be sent to you by email when you have booked your place. Please leave time give yourself enough time to register on the platform at the start of the session.

21November

Advertising and Promotion - Webinar

Location: When: 09:30 to 11:30 This webinar will give you the knowledge and skills you need to identify the best methods of promotion for your business and to produce an advertising plan to boost sales.In this webinar you will: identify what and where the markets are for your businessdescribe the key ingredients for a successful advertisementlist the cost benefits of using different ways of advertisingidentify the best medium for your businessevaluate the benefits of setting up a website for your business 

22November

Making Keywords Work for your Website- Webinar

Location: When: 09:30 to 11:30 This workshop will cover how keywords work, what are keywords and where and how to use them. We will discuss the 4 types of keywords.Part of the SEO process is using keywords: words and phrases that describe what your content is about.Google uses that information to determine which content is relevant to a particular search query, and how the page should rank in searches for a particular term.Find out how to approach keyword research and where to apply these keywords within your website. 

23November

Managing Your Online Reputation- Webinar

Location: When: 09:30 to 11:30 We all likely know just how powerful word-of-mouth marketing can be. When done right It has the power to transform our business by turning our customers into an un paid sales force, who will gladly share their experience of dealing with our organisation to anyone who will listen, influencing the purchasing behaviour of many other people. However, when done badly or ignored altogether, it can have potentially deadly consequences.

24November

Trading Online- Webinar

Location: When: 09:30 to 11:30 This webinar aims to enable you to set up and manage an effective online trading presence. The webinar will examine: e-commerce opportunities for your businessselecting products to sell onlinewhat product catalogues and shopping carts are availableappropriate payment optionsthe importance of usability and search engine optimisationprocesses for order management and fulfilmentdistance selling regulationsgood practice in data securitywebsite performance measuressel

24November

An Introduction to Running Your New Business- Webinar

Location: When: 14:00 to 14:30 A short, informal session where you can find out more about setting up your own business and becoming self-employed.  Find out how to set up your business, any legal requirements that you may need to put in place and identify any resources you may need. We’ll provide a quick overview on the key services Business Gateway Fife offers and hopefully help you make the decision as to whether self-employment is right for you and what the next steps will be.