Digital Boost is a cool move for Sorba Freeze

Sorba Freeze Box Range
  • Company:
  • Sorba Freeze

FIFE manufacturer of chilled packaging solutions, Sorba Freeze, has benefited from support to improve their digital knowledge through Digital Boost, the government initiative launched to help businesses to grow and develop.

Based in Glenrothes, the company was acquired by the Pitreavie Group in 2015, Scotland’s largest independent packaging solutions and industrial supplies company.  Much of Sorba Freeze’s business is online and the management team is keen to become the leader in the market of chilled packaging solutions.  Through one to one consultancy from their Business Gateway Fife adviser, Digital Boost gave the business access to specialist advice to improve the website and analytics, digital strategy, e-commerce and digitising business processes.

Gordon Delaney, Sales Director of Sorba Freeze, commented: “Lynne Baillie, our adviser at Business Gateway Fife, gave us excellent support.  Sorba Freeze has ambitions to take the business to a new level and we needed to reinvest in the digital solutions required to make this happen.  Digital Boost has proved to be a very significant programme for us and should allow us to grow and develop.”

During Fife Business Week, which runs from 6th to 10th November, there will be a special Digital Boost event on Digital Marketing Strategy held in Saltire Centre, Glenrothes on Tuesday, 7 November.

In a week packed full of events, Fife Business Week is aimed at inspiring and supporting Fife’s business community, it will also provide opportunities for Fife’s businesses to come together to network and exchange ideas. A broad range of seminars and workshops, covering important issues for the local economy will be on offer and it is once again set to be a major highlight of the Kingdom’s business calendar.

Hosted by Fife Council’s Economic Development Team and Business Gateway team and delivered through the Fife Economy Partnership, Fife Business Week is designed to support businesses to succeed and flourish whilst making Fife the best place to do business.

The full calendar of events is available at www.fifebusinessweek.co.uk 

For more information on Fife Business Week please email craig.rutherford@bgfife.co.uk

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